How Smart VCs Are Helping Portfolio Companies Solve the Provider Adoption Problem Before It Stalls Growth
You’ve done the diligence. The clinical need is real. The team is strong. The technology works. So why isn’t the product moving? For healthtech investors, this scenario is frustratingly familiar. A promising portfolio company clears every early hurdle, regulatory, clinical, commercial, only to stall at provider adoption. The solution sits inside a portal no one […]
De-Risking HealthTech Investments: How Referral Infrastructure Drives Adoption and Accelerates ROI
Taking on risk is part of the game for healthtech investors. Even the most promising innovations can stall when put under the pressure of real clinical workflows. For companies in your portfolio that rely on provider referrals, one challenge consistently undermines growth. Providers often push back when you introduce solutions that add friction at the […]
Closing the Referral Loop in 2026
Healthcare organizations are facing familiar, but increasingly urgent, challenges like referral leakage and gaps in access to care, along with technology fatigue. In a recent webinar featuring Chris Oubre, President & COO of Metaphy Health, and Rick Mirell, Co-Founder & President of Arrowhealth, industry leaders unpacked what it really takes to modernize referral management, and […]
Case Study: Patient Discovery Simplifies EHR Enablement and Drives Provider Engagement with Arrowhealth Bridge
Client: Patient Discovery focuses on managing social determinants of health (SDoH) in cancer care. Their platform emphasizes non-clinical factors that impact treatment outcomes, helping providers make more informed decisions about patient care plans. Managing these barriers to care also supports reimbursable Principal Illness Navigation (PIN) services, giving practices a new revenue stream while improving patient […]
The Portfolio Multiplier: Why EHR Enablement Should Be in Every HealthTech VC’s Toolkit
Venture capital firms investing in healthcare innovation are no strangers to encountering complex barriers when attempting to execute at scale. The physician referral problem is a prime example. If a solution doesn’t live inside the tools a provider is already using, it might as well not exist at all. Many promising portfolio companies stall out […]
The Easy Button Philosophy: Why Healthcare Technology Should Disappear into Workflows
The most effective healthcare technology is the technology that providers don’t notice they’re using. That might sound counterintuitive since health tech companies invest millions developing innovative solutions to improve patient outcomes, streamline operations, and reduce clinician burden. But here’s the paradox: the moment a provider has to stop, think about, or manually interact with a […]
Where Referrals Break (And How to Fix Them)
Healthcare organizations process millions of specialty referrals annually, yet coordination remains fragmented. According to NCBI research, primary care physicians send referral notes 69% of the time, while specialists report receiving them only 34% of the time. This gap reveals a fundamental workflow breakdown that affects patient care at scale. When referrals fail, patients wait longer […]
Case Study: MetaPhy Health Boosts Physician Engagement and Patient Growth with Arrowhealth Bridge
Client: MetaPhy Health – A Chronic Care Management (CCM) company offering the MyCare app, MetaPhy Health connects Primary Care Physicians with patients who qualify for CCM programs. MetaPhy helps providers improve patient outcomes while growing their practice through a combination of remote patient monitoring, passive data collection, and care coordination. Challenge: MetaPhy Health faced two […]
Why Providers Resist New Technology
A healthcare organization rolls out a new referral management platform designed to streamline care coordination. The features are impressive, the training is thorough, and the leadership team is confident it will solve long-standing workflow problems. Six months later, adoption remains disappointingly low. Providers continue using fax machines and phone calls. The platform collects dust while […]
The Hidden Cost of Fax-Based Referrals: Why Food is Medicine Programs Can’t Afford the Wait
When a physician identifies a patient struggling with diabetes, hypertension, or food insecurity, the referral they write could be life-changing. If that referral gets sent by fax, there’s a troubling reality: it might never reach its destination, arrive weeks late, or get lost in a pile of paperwork. For emerging care models like Food is […]